As other retailers struggle with slipping sales, branding problems, and public relations controversies--or, in some cases, all three--an opportunity emerges for the once-venerable company. Brand strategist David Brier of DBD International shows how they can seize it.
In the 21st century, being in power doesn't mean having power. Dov Seidman, author and CEO of the corporate good governance company LRN, expands on ideas he discusses in today's Thomas Friedman column about the critical mistakes of Turkey's Prime Minister, Recep Tayyip Erdogan.
Generating sales can cost almost as much as the revenues they bring in. Here's how three companies are conquering the top line without a single sales person and zero cold calling.